Go From “I Hope This Makes Sense” to “This Is Exactly Who I Am and Who I Serve”

Get crystal clear on your coaching brand, your ideal clients, and your unique message—so you can finally attract the dream clients you're meant to serve.

Let me guess... You became a coach because you love helping people.

But now you’re not sure how to explain what you do. 

 

  • You’ve tried writing your bio. You’ve changed your niche a few times. 
  • You’re posting, but no one’s really noticing. 


 It feels like everyone else has it all figured out… and you’re just guessing.


Here’s the truth: your brand needs a story. 


Not just a pretty logo or a clever line. 


A real story that shows who you are—and who you help.

That’s why I made this Story Niche Workbook. 


It’s a simple coaching niche workbook that helps you: 

 

  • Find your coaching brand and nail your niche 
  • Get clear on your dream client 
  • Write your marketing messaging so people understand what you do without sounding like someone else. 

“I can clearly articulate my niche and offer for Life & Leadership Coaching now. Your exercises helped me finally figure out what I wanted to do, how to say it, and actually do it!”

Cathy M
Leadership Coach

“No more questioning if this is the right niche—I’m fully committed now. I’m finally making progress without overthinking every piece.”

Jenn C
Certified Professional Coach

“I was struggling to find clients and didn’t know how to attract the right people. Now, I’m more open and excited to share my coaching with the world.”

Susan P.
Student Success Coach

"Aut dicta commodi nostrum quidem delectus molestiae ad et ex odit."

Samantha
CEO / Founder

From “What Do I Even Say?” to “This Is Exactly Who I Am”

A step-by-step journey inside the workbook to help you discover who you are as a brand, what you stand for, and how to say it in a way that actually sticks.

Wake up knowing exactly why you do what you do—and how to share that story in a way that gives your brand soul, purpose, and instant connection. No more second-guessing your "why."

Confidently tell your brand story in a way that’s clear, compelling, and so you—using a step-by-step roadmap that helps people actually remember you (and want to work with you).

Attract the right clients with messaging that finally clicks—because your niche is clear, your elevator pitch flows, and your new tagline speaks directly to the people you’re meant to help.

From “I have no content” to confidently sharing her story and finally claiming her niche.


“I had no idea where to start—but now I’m showing up and owning my story. I’m not hiding anymore.”

Rylee W
Intuitive Coach

Hi, I’m Michelle. I help coaches like you get seen and get clients—without chasing likes or sounding fake. I made this workbook because I know how hard it is to explain what you do when you’re just starting out. I want to make it easier.


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You will not be charged for this purchase, but if you choose to make an optional purchase later, this card info will be used to complete that transaction!

Here’s what happens next after purchase:

Check your email (the one you used at checkout!)—your workbook will be waiting for you there, ready to download.  


You'll also get access to join our private community, where you can ask questions, get feedback, and connect with other new coaches who are building their brand right alongside you.

 

If you added a 45-minute strategy session with me, you’ll get a confirmation email to schedule your session. Be sure to check your inbox.   


 You’ll go from “I think I’m a coach” to “Here’s exactly who I help and why it matters” in no time. Let’s get you seen, heard, and hired.

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Nail Your Coaching Niche with the Power of Your Story
Get crystal clear on your brand, your ideal clients, and your unique message—so you can finally attract the people you're meant to serve.
$49

What’s Inside the Story Niche Workbook

35 pages of guided prompts PLUS bonus resources: Designed to help you define your niche, get crystal clear on your ideal client, and finally feel like you know exactly what to say (and who you're saying it to).

Step-by-step brand story framework: Learn how to build your unique story brand using simple, powerful storytelling techniques that help your audience feel who you are—not just read your bio.

Visibility Action Plan: Turn your clarity into content with plug-and-play ideas and scroll-stopping prompts to help you show up, get seen, and start attracting paying clients—without the “what should I post?” stress.

BONUS: Get Support While You Figure It Out: 

When you grab the workbook, you’ll also get exclusive access to a private community where you can:

- Connect with other new coaches who are doing the work right alongside you

- Ask questions and get feedback directly from me (yep, expert eyes on your message!)

- Share your story, get unstuck, and keep moving forward—without doing it all alone

You’ll be surrounded by support, encouragement, and actual strategy to help you apply what you’re learning.

 Clarity + community? Yes please.

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  • 1xNail Your Coaching Niche with the Power of Your Story$49
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